Massimo Dutti’s fall edit with French model Clément Chabernaud frames menswear as a study in composure. The series adheres to the visual language of stillness. Here, the modes of standing, sitting, or leaning replace any suggestion of motion. The mood aligns with a soft reset before the new season.
Clément Chabernaud for Massimo Dutti
Massimo Dutti’s clothing choices follow a restrained pace. The palette alternates between muted neutrals and grounded earth tones, with texture shifts that reward close viewing while maintaining clarity from a distance.
Knit polos, brushed suede jackets, and open-collar shirts pair with straight-leg trousers or uninterrupted denim, creating silhouettes that reflect the self-contained. The styling recalls the casual attitude of the late ’90s minimalism, where every element held a defined place in the whole.
Some frames strip the composition back to essentials. A red backdrop isolates Clément against seasonal tropes, while black-and-white images reduce the figure to line and tone, underscoring cut and proportion.
The edit presents fall dressing as a form of personal architecture. Garments carry their own weight and structure. This is clothing designed for endurance and positioned toward a steady register of style.
Related: See Massimo Dutti’s stylish excursion to London.
