Versace Makes a Statement with Fall ’17 Campaign

The Fashionisto

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Published November 20, 2017

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Updated January 17, 2023

Filip Wolfe and Tristian Thevenot suit up for Versace's fall-winter 2017 campaign.Pin
Filip Wolfe and Tristian Thevenot suit up for Versace’s fall-winter 2017 campaign.

Versace celebrates unity and hope with its fall-winter 2017 campaign. The Italian fashion house reunites with photographer Bruce Weber for the season. He photographs models Filip Wolfe, Barry Lomeka, Alpha Dia, Valentine Rontez, Tristian Thevenot and Michael Gioia. The outing promotes equality, strength, and love. Donatella Versace shares, The message of this campaign is clear and direct.

Related: Versace Taps Into Streetwear Ease for Fall ’17 Collection

Versace continues, It is about the unity, love, and togetherness that we all need, no matter who we are or where we come from. Weber adds, After talking to Donatella about what’s happening around the world today, we wanted to do photographs of people standing up for something–some cause that would help other people. So the campaign for us was about a protest for peace and the connection we all need to have for each other.

Versace Fall/Winter 2017 Men’s Campaign

Barry Lomeka rocks a red and black look for Versace's fall-winter 2017 campaign.Pin
Barry Lomeka rocks a red and black look for Versace’s fall-winter 2017 campaign.
Model Michael Gioia sports underwear for Versace's fall-winter 2017 campaign.Pin
Model Michael Gioia sports underwear for Versace’s fall-winter 2017 campaign.
Bruce Weber photographs Barry Lomeka for Versace's fall-winter 2017 campaign.Pin
Bruce Weber photographs Barry Lomeka for Versace’s fall-winter 2017 campaign.
Valentine Rontez and Alpha Dia star in Versace's fall-winter 2017 campaign.Pin
Valentine Rontez and Alpha Dia star in Versace’s fall-winter 2017 campaign.
Michael Gioia fronts Versace's fall-winter 2017 campaign.Pin
Michael Gioia fronts Versace’s fall-winter 2017 campaign.

Art Director: Sam Shahid
Executive Producer: Nan Bush
Stylist: Jacob K
Makeup: Dick Page
Hair: Paul Hanlon


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