Jake Bongiovi & Adamu Bulus Star in Versace Campaign

The Fashionisto

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Published August 22, 2022

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Updated January 17, 2023

Adamu Bulus Model Versace Campaign Pre-fall 2022 MenPin
Adamu Bulus fronts Versace’s pre-fall 2022 campaign in a statement look with white leather shoes. Photo Credit: Oliver Hadlee Pearch / Versace

The Baroque print is back for Versace’s pre-fall 2022 collection, and it looks better than ever. The iconic pattern is featured prominently across a selection of ready-to-wear items that are easily desirable. Whether you want to make a bold statement in vibrant pink or keep things more subdued in black, white, and metallic silver, Versace is still dishing out fashionable options.

Jake Bongiovi Versace Campaign Men Pre-fall 2022Pin
Jake Bongiovi stars in Versace’s pre-fall 2022 campaign. Photo Credit: Oliver Hadlee Pearch / Versace

Versace Pre-fall 2022 Campaign

With its pre-fall 2022 campaign, Versace intends to grab people’s attention. The Italian fashion house unveils its new advertisement featuring Jake Bongiovi, the son of Jon Bon Jovi, alongside model Adamu Bulus. Early this year, photographer Christian Oita captured Jake for a Man About Town cover story, contributing to Jake’s rise to prominence in the fashion world.

Adamu Bulus Model Blue Suit Versace Campaign Pre-fall 2022 MenPin
Standing out in blue, Adamu Bulus suits up for Versace’s pre-fall 2022 campaign. The model even wears Versace shoes that match his suit. Photo Credit: Oliver Hadlee Pearch / Versace

Oliver Hadlee Pearch photographs the campaign for Versace’s pre-fall 2022 collection. Meanwhile, Jacob K, a go-to stylist for the Italian brand, is Pearch’s partner on this project. For their Versace advertisement, a makeshift photo studio outside brings a fun energy to the season. 

Adamu Bulus Jake Bongiovi Model Versace Campaign Men Pre-fall 2022Pin
Models Adamu Bulus and Jake Bongiovi come together for Versace’s pre-fall 2022 campaign. Photo Credit: Oliver Hadlee Pearch / Versace

Jake Bongiovi and Adamu Bulus make a series of statements in Versace menswear, embracing the lively and colorful spirit of the brand. The two individuals take on essential articles of clothing, shoes, and accessories, such as a commanding blue suit, a soft Italian leather crossbody bag, and Versace’s Medusa Biggie sunglasses. Versace men’s shoes are also noteworthy, with sleek monochrome color schemes in white, black, and blue.


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