Theory delivers a minimal outing for spring-summer 2020, which focuses on its core wardrobe essentials. The fashion brand’s proposal is straightforward, with a campaign lensed by photographer Hanna Tveite. Model Piero Mendez embodies the Theory man as he dons quintessential styles that resonate with a chic timelessness. Ludivine Poiblanc outfits Piero for the advertisement. He dons Theory’s knitwear, suiting, and more.
Makeup by Karan Franjola