On April 12, 2025, ENHYPEN took the Coachella stage in Indio, California, performing under the desert lights in custom Prada. As official brand ambassadors since 2023, their presence extended beyond choreography and vocals—this was a full look moment.
They wore distressed denim in coordinated silhouettes that twisted Prada’s archival codes with modern intention: cropped jackets, belted trousers, open vests, and paneled shirts that nodded to western details.
ENHYPEN at Coachella 2025 in Prada Denim
The stylish lineup reinforced the idea that cohesion can still allow for individuality. There was harmony in the styling—denim on denim, silver chains looping from belt loops, bandanas tied loosely, and layered zip-tops unbuttoned.
The distressed finishes and frayed seams also mirrored a direction already visible in Prada’s latest “Days of Summer” campaign, which centers on blue denim and casual layers. While the ad drifts towards nautical ease, ENHYPEN’s look brought denim into a high-octane performance space—proof that Prada’s approach to menswear wears well anywhere.
