Pharrell Tapped to Collaborate + Star in UNIQLO UT Spring/Summer 2014 Campaign

The Fashionisto

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Published March 4, 2014

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The New Model TUNIQLO has tapped music artist and producer Pharrell to star in their spring/summer 2014 UT campaign. Armed with the slogan The New Model T, the t-shirt line produced under the creative direction of NIGO enlists 1,200 colors and patterns for the season. Pharrell will also be working on his own collection for UNIQLO. Titled i am OTHER, the special range will be released mid-April and will include t-shirts and hats.


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