Canadian model Simon Nessman reunites with Pepe Jeans after starring in the brand’s spring-summer 2016 campaign. Starring in a video to promote Pepe Jeans’ #GetItOn challenge, Simon attempts to put on a pair of the label’s Powerflex jeans with no hands. Following Simon’s lead, the brand is encouraging fans to take its no hand jeans challenge by uploading a video to GetItonChallenge.com. Pepe Jeans has been awarding fans pairs of its Powerflex jeans and sharing its favorite videos on its social media accounts.
Simon Nessman for Pepe Jeans Spring/Summer 2016 Campaign
Photographed by Daniel Jackson, Simon Nessman is the current face of Pepe Jeans. Starring in the brand’s spring-summer 2016 advertising campaign, Simon is pictured in casual staples from Pepe Jeans’ latest men’s range. Embracing easy to pull off styles, the Canadian model sports double denim and a standout Hawaiian print shirt in red.
