Gordon Bothe

Gordon Bothe is a Swedish model known for his red hair and a career closely associated with Italian menswear. His portfolio developed through runway assignments for Bottega Veneta and Trussardi, alongside advertising for labels including Jacob Cohën and Duca di S.Giusto.

Magazine work established another part of his career, with appearances in GQ Italia and Lui. By 2009, he was appearing in bmm, while subsequent assignments took him into the pages of Japanese magazine Engine and Men’s Vogue China. His work reached different fashion markets, with Italian brands becoming a recurring professional connection.

That relationship extended beyond the runway into sustained photographic work for clothing collections. Gordon modeled for Etro and later appeared in Lardini’s spring-summer 2020 imagery. Further assignments for Kiton and Pal Zileri reinforced tailoring as a central part of his portfolio.

Advertising also took him on location. He traveled to Jordan for DUNO’s spring-summer 2019 campaign, then joined Marco Castelli at Villa Araba in Varazze for Boglioli’s summer 2021 campaign. These bookings developed a career in which his recognizable coloring became part of the photographic identity of several Italian menswear labels.