On the heels of its Octopus capsule, Etro sets sail for a sun-washed season with its summer 2025 collection. The house embraces the Mediterranean’s open spirit, weaving together patterns and color in a way that channels that long-standing Italian tradition of marrying art and everyday life.
Etro Summer 2025
This summer, Etro revisits the notion of a holiday wardrobe as a point of personal expression. A shirt adorned with arabesque motifs and a bold bird of paradise hints at the exuberance of 1970s resort style, when European jet-setters turned patterned shirting into a Riviera signature.
The cotton jacquard suit, steeped in paisley, recalls Etro’s own archive. A closer look reveals subtle, intricate motifs, a nod to the house’s Milanese heritage and its late ’80s runway triumphs, when paisley resurfaced as a modern menswear statement.
This suit stands as a summer essential, polished enough for formal settings yet relaxed enough for a terrace afternoon.
An idea of chic ease runs through Etro’s collection, from floral print swim shorts ready for poolside afternoons to linen shirts meant for evenings that stretch into midnight.
For summer 2025, Etro also welcomes Agostino Lacurci into the fold. This special capsule joins Etro’s iconic fabrics with Lacurci’s punchy graphics, infusing the lineup with contemporary energy. Lacurci’s touch brings a new visual language to Etro’s classic canvas.
Etro’s latest collection covers the full arc of summer, from poolside to city evenings. The house once again delivers clothes that invite the wearer into the story, offering a season defined by pattern and the pleasure of dressing well when the days grow long.
