Emporio Armani’s Beachwear: Where Trendy Meets Eco-Friendly

The Fashionisto

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Published May 28, 2024

Francesco Ruggiero wears swim shorts from Emporio Armani's summer 2024 beachwear collection. Pin
Francesco Ruggiero wears swim shorts from Emporio Armani’s summer 2024 beachwear collection. Photo: Ilya Lipkin / Emporio Armani

Emporio Armani introduces its summer 2024 beachwear campaign, blending the excitement of summer with a studio’s controlled environment. The advertisement is a striking juxtaposition, capturing the essence of summer fun through a mix of black-and-white and vibrant color photography.

Emporio Armani Summer 2024 Beachwear Campaign

Model Francesco Ruggiero is the face of Emporio Armani's summer 2024 beachwear campaign.Pin
Model Francesco Ruggiero is the face of Emporio Armani’s summer 2024 beachwear campaign. Photo: Ilya Lipkin / Emporio Armani

Returning to the spotlight after his appearance in last season’s underwear campaign, model Francesco Ruggiero fronts this ad, embodying the spirit of Emporio Armani’s beachwear. Francesco makes a splash, showcasing an array of swim shorts.

Emporio Armani unveils its summer 2024 beachwear campaign featuring Francesco Ruggiero.Pin
Emporio Armani unveils its summer 2024 beachwear campaign featuring Francesco Ruggiero. Photo: Ilya Lipkin / Emporio Armani

One standout pair of swim shorts features an ombre motif, gradually transitioning from dark to light shades. Another essential style in the lineup is the EA logo pattern swim shorts, a bold choice that combines classic branding with modern design.

Emporio Armani also highlights its swim briefs, offering a revealing closeup that underscores their sleek design and attention to detail. These swim briefs come in various vibrant colors. Made from recycled microfiber, they reflect Armani’s commitment to sustainability, offering a blend of innovation and classic summer appeal.


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