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Edward Wilding by Jay Schoen for Fashionisto Exclusive

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The Sin–Reuniting once more, photographer Jay Schoen teams up with stylist Demetrio Baffa Amalfitani di Crucoli for their latest editorial collaboration featuring Fashion Milano model Edward Wilding. Entitled, The Sin, Edward exudes an unsettling calm in labels such as Paul Smith, Lacoste and Cheap Monday. / Grooming by Rory Rice.


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The Fashionisto sets the pace in men’s fashion, spotlighting the latest from luxury powerhouses. It also has a keen focus on style and the dynamic world of male models.

As trends evolve, it also delves into the essential elements of grooming, from cutting-edge haircuts to the finest colognes, offering a holistic approach to modern masculinity.

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