Sartorial style meets a Los Angeles cool as Ermenegildo Zegna joins creative forces with Fear of God for a special collection. Unveiled during women’s Paris Fashion Week, the line embodies “a new grammar of style.” Ermenegildo Zegna artistic director Alessandro Sartori and Fear of God creative director Jerry Lorenzo explore the meeting of their aesthetics for a fresh
vocabulary that proposes aesthetic canons that are as free from pre-built models and gender paradigms as possible.
The collection’s visual presentation showcases its versatility. Both men and women wear the range with easy confidence. Models Etienne de Testa, Mateusz Chmielewski, and Adonis Bosso sport an array of menswear that features dark hues and relaxed shapes. Key pieces range from oversized coats and boxy shirts to cowl neck tops.
The collection speaks to our audience just as it does Jerry Lorenzo’s, but we believe it can also appeal to a new client, thanks to the mix of Zegna’s impeccable tailoring and Fear of God’s concept of laid-back luxury, explains Sartori.
We have worked with great balance, without our ego’s ever surpassing one another, to create a unique new wardrobe. A perfect synthesis of our two souls: clothes to wear at any time of the day in order to feel good. Lorenzo adds,
I design menswear, but I always keep a woman in mind; I really love the way women wear men’s clothing. I have always been fascinated by Ermenegildo Zegna clothing and this collaboration provides my clients with the opportunity to experience tailoring stitched with freedom, which I think Zegna customers will also enjoy. The collection launches September 2020 and will be available at select Ermenegildo Zegna boutiques, zegna.com, and select retailers internationally.