#UseTheExisting: Ermenegildo Zegna Unveils Spring ’20 Collection

The Fashionisto / Published June 16, 2019

Reinvention and “re-thinking” are at the forefront of Ermenegildo Zegna’s spring-summer 2020 collection. Just as the fashion house’s show took place at a neglected industrial building that’s soon to be a reenergized health and science hub, Ermenegildo Zegna tackles textiles on the quest to create new fabrics. The season unfolds under the theme of #UseTheExisting.

As artistic director Alessandro Sartori shares, It is our duty as denizens of this world to live responsibly. The designer explains, I want to do it using the creative means I have at my disposal, which extend from the materiality of fabric-making to the exquisite technicality of tailoring to the highly communicative aspect of show-making.

Sartori continues, Everything is connected, and everything conveys the same idea: we do not need to create the new from scratch, but we can reuse and reinvent the existing, getting progressive fabrics out of discarded ones, translating traditional techniques into innovative lifetime tailoring, turning an abandoned place into an area of creation.

Relaxed, breathable silhouettes inform contemporary style with a focus on making tailoring modern. The collection seamlessly flows from a slouchy tee and gradient trousers to graphic coats and elegant suits. A hero piece for sustainable fashion, the lineup features the Achill suit, which is made from wool remnants, courtesy of Zegna’s Achill farm.

Ermenegildo Zegna Spring/Summer 2020 Collection

Recent Updates

Mads Mikkelsen Finds His Summer Oasis with Zegna's Oasi Lino

Mads Mikkelsen Finds His Summer Oasis with Zegna’s Oasi Lino

Zegna's new campaign for its Oasi Lino collection features Danish actor Mads Mikkelsen, who embodies the refined essence of the ...
George Russell's Grand Prix Cool with Tommy Hilfiger

George Russell’s Grand Prix Cool with Tommy Hilfiger

Formula 1 driver George Russell showcased his impeccable style at the 2024 Emilia Romagna Grand Prix, turning heads with his ...
Re-touched Reality: GQ Portugal's AI-Driven Fashion Story

Re-touched Reality: GQ Portugal’s AI-Driven Fashion Story

In the May 2024 issue of GQ Portugal, the editorial "Re-touched" presents a splashy reimagining of the classic fashion spread ...
Zara's Surfside Chic: Beachwear for the Fashionable

Zara’s Surfside Chic: Beachwear for the Fashionable

Zara delivers another sun-fueled outing with its latest swimwear drop, capturing the essence of summer with a beachside photoshoot featuring ...
Weekend Vibes: Alex Mill's Effortless Summer Inspiration

Weekend Vibes: Alex Mill’s Effortless Summer Inspiration

Alex Mill sets its sights on the weekend and dressing for summer's warm days. The fashion brand proposes three versatile ...
Bottega Veneta's Chic Summer Solstice Essentials for 2024

Bottega Veneta’s Chic Summer Solstice Essentials for 2024

This season, Bottega Veneta's newest collection is set to steal the spotlight. The Italian fashion house unveils its 2024 Summer ...

Leave a Comment