From the Bally Archive
June 27, 2025
Bally Revisits Roots with Spring 2026 Tennis Collection
Bally’s spring-summer 2026 Tennis collection treats sport as provenance, tracing a line from Jakob Hlasek and Marc Rosset’s 1992 French
June 12, 2025
Bally Highlights Footwear Icons in Brand Heritage Campaign
Bally’s Brand Heritage campaign strips fashion to its essentials. Photographed by Alessio Boni, the striking images place Gabriel Aubry, Garrett
June 9, 2025
Bally Resort 2026 Leads with Leather
Bally’s resort 2026 collection invites examination of how contemporary luxury achieves enduring appeal. The house navigates its craft through measured
March 6, 2025
Bally Fall 2025 Tackles Avant-Garde Tailoring
Bally’s fall-winter 2025 collection balances precision with rebellion, crafting a wardrobe where discipline meets artistic defiance. Simone Bellotti anchors his
February 28, 2025
Bally’s Spring 2025 Ad Frames Swiss Heritage in Palm Springs
Bally’s spring-summer 2025 campaign, lensed by Jack Pierson, unfolds in the sun-drenched landscapes of Palm Springs. With Patrick Lewis as
September 24, 2024
Bally Spring 2025 Takes on Dadaism with a Playful Edge
The Bally spring-summer 2025 collection, titled “Counterpoint 3,” by Simone Bellotti, is a showing of Dadaist rebellion with an eye
June 28, 2024
Adrien Brody Designs a Chic Bally Travel Collection for 2024
Celebrated for his captivating on-screen performances, Adrien Brody steps into the designer role with Bally’s new Travel collection. Inspired by
March 5, 2024
Bally Spring 2024 Campaign: Timeless Meets Modern
Bally presents its spring-summer 2024 campaign, embodying a seamless blend of tradition and modernity. Art directed by Christopher Simmonds and
February 26, 2024
Bally Fall 2024: Urban Folklore, Mythic Modernity
The Bally fall-winter 2024 collection, presented by creative director Simone Bellotti, is an intricate narrative of Swiss heritage reinterpreted through
December 6, 2023
Alpine Allure: Unveiling Bally’s Charming Mountain Capsule
As winter unfolds its crisp, cool blanket, Bally introduces its latest sartorial ode to the season: the Mountain capsule collection.