Alexander McQueen Fragrance on the Way

The Fashionisto

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Published June 19, 2013

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Updated April 13, 2015

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McQueen Scent–Alexander McQueen is reentering the beauty market following their earlier scents which were discontinued. With new fragrances aimed at men and women, P&G Prestige has confirmed a licensing deal with the British fashion label to begin work immediately. Alexander McQueen president and chief executive expresses “It’s really exciting for us. We’ve been taking our time to re-enter the market, to make sure we picked the right partner at the right time.” (WWD)


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