The Blues: Abercrombie & Fitch Launches New Denim Campaign

The Fashionisto

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Published July 27, 2016

Abercrombie & Fitch Fall 2016 Denim CampaignPin
Abercrombie & Fitch Fall 2016 Denim Campaign

Abercrombie & Fitch highlights its line of contemporary jeans with a fall denim campaign entitled, The Blues. Embracing easily approachable imagery, the brand links up with photographer Matt Jones and stylist Deborah Watson for the occasion. Pouring on the charm, models Race Imboden, Ty Ogunkoya and Miles Garber steal the spotlight for the advertisement. The trio wears ripped and distressed denim. Abercrombie & Fitch’s denim jeans are accented by casual essentials that range from terry pullovers and henley shirts to shawl neck cardigan sweaters.

Related: Abercrombie & Fitch Goes Ultra Casual with Sport & Lounge Lines

Abercrombie & Fitch Men’s Fall 2016 Denim Campaign

Model Ty Ogunkoya is a cool denim vision as he fronts Abercrombie & Fitch's fall 2016 denim campaign.Pin
Model Ty Ogunkoya is a cool denim vision as he fronts Abercrombie & Fitch’s fall 2016 denim campaign.
Race Imboden appears in Abercrombie & Fitch's fall 2016 denim campaign.Pin
Race Imboden appears in Abercrombie & Fitch’s fall 2016 denim campaign.
Ty Ogunkoya relaxes in distressed jeasn and a casual pullover for Abercrombie & Fitch's fall 2016 denim campaign.Pin
Ty Ogunkoya relaxes in distressed jeasn and a casual pullover for Abercrombie & Fitch’s fall 2016 denim campaign.
Miles Garber delivers profile for Abercrombie & Fitch's fall 2016 denim campaign.Pin
Miles Garber delivers profile for Abercrombie & Fitch’s fall 2016 denim campaign.
Ty Ogunkoya embraces smart style in a shawl neck cardigan sweater and jeans for Abercrombie & Fitch's fall 2016 denim campaign.Pin
Ty Ogunkoya embraces smart style in a shawl neck cardigan sweater and jeans for Abercrombie & Fitch’s fall 2016 denim campaign.

Video: Abercrombie & Fitch Fall 2016 Denim Campaign


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