Costume National

Costume National

Costume National


Founders: Ennio Capasa and Carlo Capasa

Established: 1986

Headquarters: Milan, Italy

Website: costumenational.com

Related Brands: Yohji Yamamoto · Acne Studios

Costume National was founded in Milan in 1986 by brothers Ennio Capasa and Carlo Capasa. Ennio developed the clothes and image while Carlo led the business. Having worked with Yohji Yamamoto in Japan, Ennio brought an interest in reduction and silhouette to an Italian fashion house that would become closely associated with rock music and lean tailoring.

The menswear line, Costume National Homme, followed in 1993. Slim jackets and narrow trousers gave its wardrobe a sharp outline, while leather and dark fabrics connected the suit to a more nocturnal way of dressing. Formal clothes could suggest a musician heading onstage as readily as a man arriving at an office.

That distinction gave Costume National a place in the menswear of the 1990s and 2000s. The design depended on proportion and surface, with a controlled palette drawing attention to the body inside the clothes. Footwear and accessories extended the image, and fragrance introduced the name to an audience beyond its runway collections.

The Capasa brothers departed in 2016 when Japanese investor Sequedge took full control. Koji Udo subsequently directed menswear and Yasutoshi Ezumi womenswear from 2017 until their contracts ended in 2020, after which an internal team developed the fall collection. The house’s archive preserves its defining proposition, an Italian wardrobe in which tailoring and rock culture could meet on equal terms.

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From the Archive

March 15, 2016

Ennio Capasa Departs Costume National

Creative director shakeups continue as WWD reports on Ennio Capasa’s exit from Costume National. Occupying the role of creative director,

CoSTUME NATIONAL Proposes Glitz & Color for Fall Collection

January 16, 2016

CoSTUME NATIONAL Proposes Glitz & Color for Fall Collection

CoSTUME NATIONAL creative director Ennio Capasa embraced a retro nostalgia for fall, infusing his latest collection with a splash of

CostumeNCostume Updates the Rock Uniform

December 16, 2015

CostumeNCostume Updates the Rock Uniform

CoSTUME NATIONAL offshoot CostumeNCostume pays tribute to its heritage with quite the rock inspired uniform for its spring-summer 2016 men’s

CoSTUME NATIONAL Launches New CostumeNCostume Website

November 5, 2015

CoSTUME NATIONAL Launches New CostumeNCostume Website

CoSTUME NATIONAL embraces moody black & white imagery to launch its new website for its contemporary range, CostumeNCostume. The fashion

Costume National Fall/Winter 2015 Campaign Embraces Classic Rock Aesthetic

June 26, 2015

Costume National Fall/Winter 2015 Campaign Embraces Classic Rock Aesthetic

Costume National collaborates with fashion photographer Glen Luchford for its fall-winter 2015 advertising campaign. Channeling a classic rock image that

Costume National Spring/Summer 2016 | Milan Fashion Week

June 20, 2015

Costume National Spring/Summer 2016 | Milan Fashion Week

Costume National creative director Ennio Capasa perfected the silhouette for his spring-summer 2016 menswear collection. Delivering the accustomed rocker’s edge

Mark Bender Embodies Rock & Roll Image for Costume National Spring 2015 Campaign

February 3, 2015

Mark Bender Embodies Rock & Roll Image for Costume National Spring 2015 Campaign

Photographed by Glen Luchford, Mark Bender poses for a new black & white image from Costume National’s spring-summer 2015 advertising

Costume National Envisions Rock ‘n’ Roll Angel for Fall/Winter 2015 Collection

January 18, 2015

Costume National Envisions Rock ‘n’ Roll Angel for Fall/Winter 2015 Collection

Costume National creative director Ennio Capasa continued to romanticize the man of rock ‘n’ roll for fall with an outing

Costume National Previews Spring/Summer 2015 Men’s Campaign

December 24, 2014

Costume National Previews Spring/Summer 2015 Men’s Campaign

Model Mark Bender is tapped as the star of Costume National’s spring-summer 2015 menswear campaign. Sharing a preview on its

Benjamin Jarvis Rocks Costume National Fall 2014 Fashions for Huge

November 4, 2014

Benjamin Jarvis Rocks Costume National Fall 2014 Fashions for Huge

Costume National Cool-Model Benjamin Jarvis graces the pages of Huge magazine’s fall supplement with a cover story lensed by photographer

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