Emporio Armani Turns Underwear Into a Summer State of Mind
Emporio Armani revisits the art of understated masculinity for spring-summer 2026, pairing minimal silhouettes with the warmth of Mediterranean leisure.
Henry Rank settles into a rose-colored armchair for Emporio Armani’s spring-summer 2026 underwear campaign. Photo: Bruno Staub / Emporio Armani
Emporio Armani strips masculinity back to essentials for spring-summer 2026, finding sensuality in softness. Photographed by Bruno Staub, the campaign places models Henry Rank and Jack Wardill inside sun-washed interiors and tiled courtyards reminiscent of an old Mediterranean pensione. It is the type of setting Luca Guadagnino would frame so heat and stillness set the mood.
Emporio Armani Spring/Summer 2026 Underwear
Henry Rank relaxes against the edge of a bed in Emporio Armani’s pinstripe boxers. Photo: Bruno Staub / Emporio ArmaniJack Wardill fronts the Emporio Armani spring-summer 2026 campaign in a gray pinstripe shirt and trouser set. Photo: Bruno Staub / Emporio Armani
Emporio Armani treats contemporary essentials as the uniform of a slow summer morning, softly worn and slightly undone. The minimal silhouettes keep the focus on fabrication and proportion, and the muted palette pushes texture to the forefront.
Henry Rank holds a plank in Emporio Armani’s printed cotton boxer. Photo: Bruno Staub / Emporio Armani
White boxer briefs, pajama stripes in lightweight cotton, ribbed tanks, and soft, draped knitwear extend a lineage Armani started in the 1980s, when the brand first turned underwear into an extension of lifestyle.
Henry Rank steps into a wisteria-shaded courtyard in the navy jacquard set, the camp-collar shirt left half-buttoned. Photo: Bruno Staub / Emporio ArmaniJack Wardill wears a navy tank with white piping, the Emporio Armani logo set at the chest. Photo: Bruno Staub / Emporio Armani
For another angle on the brand’s current moment, the Armani Jeans capsule pulls from a different chapter of the Emporio archive.
Henry Rank models an open cardigan and pleated drawstring trousers from Emporio Armani spring-summer 2026. Photo: Bruno Staub / Emporio ArmaniJack Wardill leans against a chalk-white wall in Emporio Armani’s cream and tan vertical-stripe boatneck over wide drawstring trousers in linen. Photo: Bruno Staub / Emporio Armani
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