Pierre Gasly wears a yellow Lacoste polo, and his image lands the same point a full century of the garment’s history already made. René Lacoste designed and wore the first piqué cotton polo in the late 1920s so tennis players could swing a racket in something other than a starched shirt. The garment left the court within a decade and kept going.
Gasly, the 30-year-old Alpine Formula 1 driver from Rouen who won the 2020 Italian Grand Prix at Monza, now fronts that same polo as Lacoste’s newest ambassador. The appointment places a driver who races at over 200 mph inside a garment born at net height, and the fit looks natural because the polo was designed to perform first and signal second.
Pierre Gasly for the Lacoste Polo
The two-button placket sits flat on Gasly’s chest, the ribbed collar holds its shape, and the crocodile logo rests at the left breast in the same position it has occupied since 1933. Everything about the polo stays loyal to its original proportions, and Gasly’s assignment is to put a current face on a garment that already has decades of traction.
Gasly has been a visible figure at Paris Fashion Week, he plays tennis and golf on his own time, and his competitive start to the 2026 season with Alpine keeps him in the international frame Lacoste values. The polo’s origin is athletic, its present life is cultural, and Gasly covers both at full speed. A French driver in a French polo, photographed in a yellow that sits somewhere between paddock and clubhouse, proves the garment was always headed somewhere beyond the baseline.
Gasly joins a roster that already includes Taylor Zakhar Perez, who recently wore Lacoste for VMAN.
