Platinum Edition–John Varvatos’ latest fragrance Platinum Edition looks to complement modern life, charming with the rock ‘n’ roll heritage of the label. Varvatos expressed, “The Platinum Edition builds on the John Varvatos fragrance heritage. It adds another layer to a man’s lifestyle. The inspiration was one of elegance and simplicity. It touches memories of the past and brings them to the present.” Here, citrus notes are blended with spices and herbs for a sensual allude to the woods, black leather and rich amber.