H&M E-Commerce Launches for the United States

The Fashionisto

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Published August 1, 2013

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Updated January 3, 2015

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H&M Launches US Online Shopping–Swedish retailer H&M finally brings their online shop stateside with its US launch today. Offering the same selection as their stores nationwide, H&M will provide customers with access to a greater range. Additional sizes and online-only items will also be available throughout the year. The new online store will also offer H&M’s home items exclusively. Celebrating the launch, H&M will open a pop-up shop August 22nd in New York City’s Meatpacking District, where customers will be able to purchase the retailer’s Paris Show Collection, utilize a try-on lab and experience a virtual check-out system using Apple’s iPads.


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