JW Anderson and Guinness reunite for a second collaboration. The 17-piece capsule expands on their iconography play and moves into something with more material conviction, drawing from vintage brewery uniforms, pub carpets, and the Guinness archives to produce a collection that treats Irish heritage as a design brief.
Joe Alwyn for JW Anderson x Guinness
Joe Alwyn fronts the JW Anderson x Guinness campaign, photographed by Heikki Kaski at The Devonshire in London and styled by Benjamin Bruno. He wears pieces that reflect Jonathan Anderson’s instinct for turning cultural familiarity into objects worth owning.
The Shield Harp sweater arrives in Irish wool, the chunky rib giving it a tactile weight that photographs well and wears better. The workwear dungarees and chore jacket pull from Guinness brewery uniform history, rerouted through Anderson’s appetite for proportion, while the toweling shorts recast the humble beer mat as a legitimate fabric story.
Revisit classic workwear style
