Massimo Dutti returns to the Balearics with a sun-bleached edit that celebrates slowness, soul, and skill. The fashion brand travels to Ibiza, favoring natural fibers and relaxed tailoring.
British model Will Chalker fronts the story—his linen shirts left open, trousers gently draped, and sandals worn like second nature. Every look speaks to the value of pieces that feel lived in, whether it’s a striped linen knit or a washed cotton overshirt.
Massimo Dutti Ibiza Roots Edit
The Ibiza collection finds its heartbeat in local artisans. Basket weaver Pep de Can Esidro and potter Adrián Ribas Escandell appear alongside Will, bringing depth to the visual story. Their craft—woven, fired, shaped—mirrors the ethos of the garments themselves.
Massimo Dutti’s latest outing reflects a respect for craftsmanship. The textures carry that spirit: earth-toned suiting brushed by sea air, a burgundy linen shirt that looks better slightly creased, and pinstriped trousers that feel considered rather than styled.
This is a quiet move. The Massimo Dutti man values care—in the making, in the wearing, and in the company they keep. Like a hand-thrown pot or a basket shaped over hours, the clothes suggest purpose through repetition.
They belong to a rhythm of daily use—favored pieces that grow more personal with wear, steady in their role and easy to return to.
