Brad Pitt & Penélope Cruz Front Chanel Iconic Handbag Ad

The Fashionisto

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Published March 31, 2024

Actors Brad Pitt and Penélope Cruz present the Chanel Iconic Handbag.Pin
Actors Brad Pitt and Penélope Cruz present the Chanel Iconic Handbag. Photo: Inez & Vinoodh / Chanel

A love story reminiscent of Claude Lelouch’s cinematic classic A Man and a Woman unfolds in the latest advertisement for the Chanel Iconic Handbag, starring Penélope Cruz and Brad Pitt. Set in Deauville, a locale deeply intertwined with Chanel’s heritage, the advertisement features striking black-and-white images that showcase the handbag while capturing a budding romance’s intense chemistry and emotional depth.

Chanel Iconic Handbag Advertisement

Brad Pitt and Penélope Cruz star in the Chanel Iconic Handbag advertisement.Pin
Brad Pitt and Penélope Cruz star in the Chanel Iconic Handbag advertisement. Photo: Inez & Vinoodh / Chanel

The photographs are vignettes of unspoken intimacy and refined sophistication, with Cruz and Pitt depicted as archetypes of a man and a woman caught in a moment of genuine connection, fulfilling Lelouch’s vision for the campaign. Chanel’s iconic handbag, with its quilted texture and timeless design, is a silent witness to the narrative, mirroring the story’s enduring allure.

Chanel enlists Brad Pitt and Penélope Cruz as the stars of its Iconic Handbag campaign.Pin
Chanel enlists Brad Pitt and Penélope Cruz as the stars of its Iconic Handbag campaign. Photo: Inez & Vinoodh / Chanel

Chanel’s new advertisement presents the Iconic Handbag as a symbol of enduring love, an accessory lived by those who understand its legacy. Cruz and Pitt portray a relationship as iconic as the handbag, paying homage to the art of storytelling through style, where accessories become artifacts of affection and markers of shared moments.

A nighttime drive with Brad Pitt and Penélope Cruz features the Chanel Iconic Handbag.Pin
A nighttime drive with Brad Pitt and Penélope Cruz features the Chanel Iconic Handbag. Photo: Inez & Vinoodh / Chanel
Behind the Scenes: Brad Pitt and Penélope Cruz share an intimate moment in Chanel's Iconic Handbag campaign. Pin
Behind the Scenes: Brad Pitt and Penélope Cruz share an intimate moment in Chanel’s Iconic Handbag campaign. Photo: Inez & Vinoodh / Chanel