Burberry Launches Burberry Brit Rhythm

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Feel It!–To celebrate the undeniable relationship between music and fashion, legendary British fashion house Burberry will launch a new fragrance for men, named Burberry Brit Rhythm. The new scent, that will be launched next September, finds in the energy of music festivals its main inspiration, and its olfactory structure has been described as provocative, sexy and full of energy, like a crowded music festival, filled with young and dynamic people. The new eau de toilette, available in 30, 50 and 100 ml editions, opens with a massive dose of green freshness, with accords of lemon, basil and verbena, mixed with spicy notes of juniper and cardamom. To add a seductive twist to the scent’s structure, heading accords of incense, sandalwood and warm tonka bean fade on a base made of leather and patchouli, creating a strong olfactory experience.