Billy Reid Debuts Sunglasses with Fall ’17 Campaign

The Fashionisto

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Published November 2, 2017

Miles Garber fronts Billy Reid's fall-winter 2017 eyewear campaign.Pin
Miles Garber fronts Billy Reid’s fall-winter 2017 eyewear campaign.

Billy Reid makes its eyewear debut with sunglasses for fall-winter 2017. The range is available in Billy Reid stores and online at BillyReid.com. Designer Billy Reid talks about venturing into eyewear. He explains, “I’ve worn glasses since I was twenty-years-old and I’ve wanted to design my own for almost as long.”

Reid continues, “Glasses are part of my personal identity and that of so many of our customers, so it was a natural extension for us to launch our own eyewear collection.” The range features Japanese horn, leather-wrapped temples with metal inlays. The temples of Billy Reid’s glasses are etched with the brand’s signature heirloom ribbon stripe.

Related: Billy Reid Suggests an Intimate Bond for Fall ’17 Collection

Explore the brand’s eyewear debut with its new fall-winter 2017 campaign. The advertisement features model Miles Garber by photographer Christian MacDonald. Miles poses for pictures outside Billy Reid’s Bond Street store in New York City. Stylist Brian Molloy showcases choice pieces from the label’s ready to wear collection as well. Next up for Billy Reid is a full optical collection, which launches February 1, 2018.

Billy Reid Fall/Winter 2017 Campaign

Billy Reid enlists Miles Garber as the star of its fall-winter 2017 eyewear campaign.Pin
Billy Reid enlists Miles Garber as the star of its fall-winter 2017 eyewear campaign.
Model Miles Garber takes to the streets of New York City for Billy Reid's new campaign.Pin
Model Miles Garber takes to the streets of New York City for Billy Reid’s new campaign.

Suiting up, Miles Garber appears in Billy Reid's fall-winter 2017 campaign.Pin
Suiting up, Miles Garber appears in Billy Reid’s fall-winter 2017 campaign.

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