Belstaff launches its new campaign, Worship the Ground with an outing that features Guinness Book of Records’ “World’s Greatest Living Explorer” Sir Ranulph Fiennes and American stuntman Riley Harper. Photographer Rankin stepped in to shoot the advertisement, which features clever portraits. Worshipping the ground that Belstaff’s boots walk on, most noticeably its Trialmaster style, Rankin photographed the campaign from beneath a glass floor.
Belstaff Worship the Ground Campaign
Belstaff Worship the Ground Campaign Video
Shop Belstaff Trialmaster Boots
Among the featured fashions this season, Belstaff puts the spotlight on its Trialmaster boot, which was created in 1955. The signature style is highly visible throughout the brand’s Worship the Ground campaign. “The Trialmaster boot has travelled far and wide, been worn by racers, aviators and fearless pioneers. These boots are the embodiment of lasting craftsmanship and the ultimate accessory for a lifestyle of epic adventure.”
