Introducing Burberry The Beat

Introducing Burberry The Beat image l b8baaa5ac7c44e0b9fc0d1044ea48a14

Under Christopher Bailey’s direction, Burberry is adding a new fragrence to the family. The latest fragrence to be released for both men and women is called The Beat. The campaign is geared towards a fun younger audience and represents a shift in Burberry’s targeted demographic. This last week, Burberry has kicked off a Myspace campaign. Add the new Myspace for the The Beat as a friend to find out the latest new and possibly win some prizes.

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  • Christopher John Collins

    There is a Beat for men AND women. They’re completely different, not unisex and the myspace you have linked clearly says The Beat for Men.

    wtf?

  • http://collinssnilloc.blogspot.com Christopher John Collins

    There is a Beat for men AND women. They’re completely different, not unisex and the myspace you have linked clearly says The Beat for Men.

    wtf?

  • http://collinssnilloc.blogspot.com Christopher John Collins

    There is a Beat for men AND women. They’re completely different, not unisex and the myspace you have linked clearly says The Beat for Men.

    wtf?

  • http://thefashionisto.com Carl

    Hi Christopher. Maybe, I should have been more clear. I did not mean that the fragrance was unisex, but that a separate one would be launched for each gender.

  • http://thefashionisto.com Carl

    Hi Christopher. Maybe, I should have been more clear. I did not mean that the fragrance was unisex, but that a separate one would be launched for each gender.

  • Christopher John Collins

    There is a Beat for men AND women. They’re completely different, not unisex and the myspace you have linked clearly says The Beat for Men.

    wtf?

  • http://collinssnilloc.blogspot.com Christopher John Collins

    and you do realize they’ve both been out for months.

  • http://collinssnilloc.blogspot.com Christopher John Collins

    and you do realize they’ve both been out for months.

  • http://thefashionisto.com Carl

    This is the European launch.

  • http://thefashionisto.com Carl

    This is the European launch.