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Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones

bossorangefall0 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones

Joined by Mihaly Sepreny and others, Boyd Holbrook marks his return to the Hugo Boss label with a role in fall’s Orange campaign as photographed by Matt Jones. Laid-back and full of energy, the new campaign hones in on an eclectic casualness sought out in neutrals and denim.

bossorangefall1 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall2 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall3 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall4 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall5 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall6 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall7 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones
bossorangefall8 Hugo Boss Orange Fall 2010 Campaign | Boyd Holbrook & Mihaly Sepreny by Matt Jones