Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign

Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black1

Winter’s Stylish Rapture-German label Hugo Boss Black releases its winter 2012 campaign, shot once again by the lens of Mario Sorrenti. Staged in a modern and almost cold set, the campaign is all about impeccable tailored designs, as displayed by Boss’ regular face, Wilhelmina model Alex Lundqvist, who delivers charming portraits, combining a strong masculine appearance with a great dose of sophisticated elegance.

Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black2
Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black3
Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black4
Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black5
Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black6
Hugo Boss Black Enlists a Sophisticated Alex Lundqvist for its Winter 2012 Campaign image hugo boss black7


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