Fall 2010 | Whyszeck

The Fashionisto

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Published March 21, 2010

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Swedish label Whyszeck maintains its casual roots for the fall 2010 season with a relaxed collection, fit for the everyman. Toughing it out in layers of black, gray and brown, it is not difficult to imagine the Whyszeck man living a simple life of hunting, fishing and like minded activities. Whether dressed in a camouflage field jacket and fatigues or sporting a peacoat, Whyszeck’s rugged man captures the charm of masculinity at its core, providing the season’s essentials for the no-fuss personality.

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